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Commercial Approaches to Reproductive Health: Innovations, Results and Lessons Learned (End of Project Conference Proceedings Report)

The Commercial Market Strategies project is the first USAID contract to be implemented under the Commercial and Private Sector Strategies (CAPS) Results Package, a 10-year package that seeks to increase use of family planning and other health products and services through private-sector partnerships and commercial strategies. The CMS contract began in October 1998 and ended in September 2004. An end-of-project conference was held on December 9, 2003, to present and summarize the lessons and experiences of the CMS project. The conference, entitled "Commercial Approaches to Reproductive Health: Innovations, Results, and Lessons Learned," included a series of presentations and panel discussions on a number of technical areas, strategies, and programs implemented by CMS. This report summarizes the proceedings from the CMS end-of-project conference.