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Enhancing Quality in Private Providers

This Technical Brief presents a summary from the Private Sector Project for Women’s Health (PSP) in Jordan, who have developed an integrated approach to improve the quality of family planning and reproductive health care services offered and it has successfully changed private providers’ behaviors. The EQuIPP approach aims to improve three key elements of behavior change – 1) Knowledge, 2) Attitudes and 3) Practices – through classroom and clinical training, the use of evidence based medicine and detailing, and a quality assurance certification process. Providers are encouraged to participate in the activities in or-der to get Continuing Medical Education (CME) credits, to develop networks and to get peer input into their practices, and to receive referrals and additional publicity to increase their clientele.