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PSP-Jordan Evaluation Report

One of the main activities of the Private Sector Project (PSP) for Women’s Health is to address provider bias and negative attitudes and behaviors towards hormonal family planning (FP) methods and to increase knowledge of modern contraceptive methods among physicians providing family planning (FP) services to Jordanian women. To do this, PSP enacted an Evidence Based Medicine (EBM) in which PSP collaborated with Bayer Schering Pharma to organize seminars for 247 physicians to disseminate best research evidence on combined oral contraception (COC) methods through a Critically Appraised Topic (CAT) format. PSP then reinforced knowledge though individual visits to doctors, providing specific messages and materials on key COC topics.

PSP conducted an assessment of knowledge, attitudes, and practices of physicians participating in its 2009/2010 EBM program both before and after participation in the program.

The assessment found that the PSP-Jordan EBM program was an effective method for improving private sector provider knowledge, attitudes, and practices on FP. Following participation in the EBM program, participating physicians: 

• Improved reported FP discussion practices. 
• Improved reported COC pill prescription practices 
• Improved reported attitudes on the importance of patient preferences 
• Increased knowledge of COC pills. 

Based on assessment results, it is recommended that PSP: